CAPI’s bartender-designed mixers make spritz service quick and repeatable, ideal for high-volume race days.
Behind The Bar
Welcome back to Behind the Bar. The weather's about to warm up and so is the drinks list.
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BEHIND THE BAR
How Our Drinks Helps Venues Win
Speed & Consistency
Flavour That Pops
Citrus and tropical profiles shine in spritz builds with CAPI Lemon Soda, Grapefruit, and Tonic - delivering sessionable drinks that still feel premium.
Menu Versatility
Spritz up your offering with low-ABV Prosecco + CAPI Lemon Soda, Paloma-style Grapefruit spritzes, or zero-alc aperitif spritzes - covering every guest and every occasion.
Spritz Season
Fruit-forward, sessionable spritzes are surging on spring menus as guests look for bright citrus and tropical profiles that feel refreshing, photogenic, and lower in ABV. Global on-premise cocktail engagement is strong (cocktails are now the 4th most popular category out-of-home), with flavour exploration and no/low options rising fast (CGA). In Australia & New Zealand specifically, Gen Z is disproportionately cocktail-curious - around 31% of Gen Z choose cocktails when they’re out, making them a high-value spring audience for venues.
The Rise of No & Low
Moderation is reshaping menus. Guests are opting for lighter options more than ever. Forecasts from IWSR place the no and low alcohol category at a combined +4% volume CAGR through 2028, with no alcohol alone driving +7% CAGR (IWSR). This means guests are increasingly looking for lighter spritzes and alcohol-free riffs that deliver full flavour without full strength. Offering a spectrum of spritz options - from classic to low-ABV to zero-alc - keeps groups ordering together and venues capturing more spend.
Spring Mixers
Juicy and refreshing, our Fruit Sodas are made with real fruit juice and offer bold, unique flavours. Using nothing but the finest ingredients, they’re completely natural. And they taste like it too.
250mL & 750mL | Spicy Ginger Beer, Soda
250mL only | Dry Ginger Ale, Spicy Cola, Lemonade
Flavour Pairings
With warm, spicy notes and citrusy undertones, these drinks are a seamless match for whiskey, rum, tequila, or even coffee. Finish off your serve with a cinnamon stick, fresh ginger, or a twist of lemon or orange.
Winter Recipes
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Why Premium Water Matters
Locally sourced and naturally premium, CAPI water drives more than just a great guest experience - it drives profitability. Offering a high-quality bottled water option helps to lift spend per head, without adding complexity to service.
Our Formats | 250mL, 500mL & 750mL
Bottled Water
✔️ Higher profit margins
✔️ Upselling opportunities to grow average spend
✔️ Perceived quality
✔️ Consistency in carbonation and taste
✔️ Improved hygiene
✔️ Ease of service
✔️ Re-coup 10c Container Deposit Scheme per bottle
Tap System
✖️ High upfront installation costs
✖️ Maintenance & replacement
✖️ Labour costs – cleaning and filling
✖️ Energy consumption
✖️ Perceived quality / guest experience
✖️ Consistency of taste
✖️ Hygiene issues from improper line maintenance
✖️ Waste disposal of used filters and Co2
WATER CASE STUDY
See how one Melbourne venue is boosting sales with bottled water.
This 100-seat restaurant, open seven nights a week (plus lunch Friday to Sunday), is selling an average of 20 cases of CAPI water each week, helping to drive strong sales and lift annual profitability.
ANNUAL WATER PROFIT
$0
Annual profit from CAPI bottled water sales
ANNUAL WATER REVENUE
$0
Annual revenue from CAPI bottled water sales
Meet The On-Premise Team
With a deep understanding of the hospitality sector and a combined two decades of industry experience, our on-premise sales team excels at building and maintaining strong relationships with customers and distributors, driving growth and ensuring CAPI's premium products remain a staple in the market.
(Left to right: Isabella, Jade, Mykala)
Isabella Incretolli
On Premise Account Executive | isabella.incretolli@capi.com.au
Jade Williams
National Sales Manager | jade.williams@capi.com.au
Mykala Summers
Business Development Manager | mykala.summers@capi.com.au
We Proudly Partner With Australia's Leading Wholesalers
Looking to stock our drinks?
We’d love to help. If you already have an account with any of the wholesalers listed above, you can start ordering straight away. Otherwise, hit the button below to view our full list of wholesalers or to make a wholesale enquiry.